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I want to connect and share my story

As someone who ‘stumbled upon’ decision science later in life, I have reflected on the gap in my education and the importance of these skills for my kids.

I have been trying to help my children think about decisions as opportunities. The broader objective being to empower them to develop decision-making as a skill, and because I hope it instills in them the comfort of talking through difficult choices (especially with their parents!).

Brendon L. Keinath
Member of the Society of Decision Professionals, Leader of Development Planning & Design at Exxon Mobil, and father of three

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