Every day, our children make thousands of decisions on their own

We can either hope they make good decisions, or we can teach them how.

70%

of young people mistake ads for news

96%

of children see website content as fact

70%

of young people mistake ads for news

96%

of children see website content as fact

Our mission

Improve lives by empowering students with essential skills and dispositions for making better decisions.

We are racing to achieve our mission by raising awareness and increasing demand because our students need Decision Education now.

Our vision

Ensure that Decision Education is part of every student’s learning experience.

We need to succeed because escalating evidence shows that children are struggling and that decision-making skills matter.

What is Decision Education?

Decision Education (DE) is the teaching and learning of skillful judgment formation and decision-making.

Applied across K-12, Decision Education builds in students a set of competencies to support more accurate judgments and more skillful decisions, whether as individuals or as part of a group.

Empowering students with these skills is not just an opportunity, it is an obligation and an imperative. The need for these skills is growing, and our students are clearly struggling.

Learn more about Alliance events and how you can support us

Today’s generation of students need the skills taught through Decision Education more than any generation before us

As a teacher, I have seen students make life-altering decisions without understanding the consequences. We should be helping them learn how to make informed decisions.

And that process begins in the classroom.

Cassandra Ogebevire
English Teacher at String Theory Performing Arts Charter School, Philadelphia. Teaching 6 years.

Our supporters include some of the top thinkers and leaders in the world

Join the growing call to make Decision Education (DE) part of every student’s learning experience—improving their immediate and long-term outcomes and their impact on society.

  • Daniel Kahneman

    Nobel Laureate, author of Thinking, Fast and Slow, and the world's authority on decision science

  • Richard H. Thaler

    Nobel Laureate, co-author of Nudge, and professor of Behavioral Science and Economics at the University of Chicago Booth School of Business

  • Brian Portnoy

    Educator, investor, and strategist with an expertise in making better investment decisions

  • Ruth Cohen

    Expert in experience management, and Senior Director for Education Strategic Initiatives at the American Museum of Natural History

  • David Samuelson

    CEO of ISACA, which advances innovation and business performance through technology, and an expert on K-12 education, software development, and publishing

  • Johannes Siebert

    Professor of Decision Sciences at MCI | The Entrepreneurial School, on the editorial board of the journal Decision Analysis

  • Barbara Mellers

    Award-winning psychology professor at the University of Pennsylvania, the University of CA, Berkeley, and The Ohio State University

  • Phil Tetlock

    Professor, author, and probability expert focused on psychology, poli-sci, and organization behavior

  • Ted Seides

    Leading financial advisor, investor, author, and host of the acclaimed Capital Allocators podcast

  • Jim Leckman

    Yale Professor of Child Psychiatry, Psychology and Pediatrics, and repeatedly named “Best Doctor in America.”

  • Ali E. Abbas

    Expert on Decision and Risk Analysis, author, and professor of Engineering

  • Paul Slovic

    Founder of Decision Research, former head of Society of Risk Analysis, and psychology professor

  • Michael Mauboussin

    Global financial strategist, Columbia Business School professor, author, and expert at predictive analyses

  • Barbara Tversky

    Former President of the Association for Psychological Science and professor emerita of psychology at Stanford University, drove breakthroughs on cognitive psychology

  • Katherine L. Milkman

    Behavioral scientist, Wharton professor, and Co-Director of the Behavior Change for Good Initiative

  • Maria Konnikova

    Best-selling author, journalist, and professional poker player

  • Rich Eisen

    Host for the NFL Network and The Rich Eisen Show

  • Les Snead

    General Manager of the Los Angeles Rams

  • Michael Lombardi

    Former NFL General Manager and three-time Super Bowl winner

  • Michelle Ton

    Head of Sales Decision Science at PayPal

  • Jan E. Tighe

    Retired Navy Vice Admiral and former Director of Naval Intelligence

  • Andrew Berry

    General Manager of the Cleveland Browns

  • John E. Pepper, Jr

    Former CEO of Procter & Gamble Company, former Chairman of The Walt Disney Company

  • Annie Duke

    Best-selling author, decision strategist, coach, speaker, and World Series of Poker Champion

  • Garry Kasparov

    World Chess Champion, author, and expert on strategy and decision-making

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