Rajiv Mehrotra
Consultant & Entrepreneur | Data Science, Healthcare Strategy, and Decision Modeling
I think it's important that we understand that not making a decision is a decision in itself. When we avoid making a decision because we are scared, that indecision may lead to worse outcomes. It is imperative that we take the bull by its horns and learn to be active decision makers.
Rajiv Mehrotra is a consultant and entrepreneur specializing in decision science, data analytics, and strategic advisory for the healthcare and life sciences sectors. He brings 18 years of industry experience, with expertise spanning population health, market access and pricing strategy, regulatory and compliance frameworks, and health economics and outcomes research (HEOR).
Trained as a data scientist, Rajiv combines technical expertise in predictive modeling, artificial intelligence, and machine learning with practical experience helping organizations navigate complex strategic, commercial, and regulatory decisions.
Earlier in his career, Rajiv held leadership and technical roles at global consulting firms and innovative startups, including work within the Decision, Modeling & Economics practice at EY. He also worked at Huron Life Sciences, Viewpoint Health—a boutique life sciences startup—and a technology firm where he held roles including project management, product ownership, and Chief Data Scientist.
Today, Rajiv works as a consultant helping organizations tackle complex challenges in healthcare, life sciences, and technology using data-driven insights. He is also pursuing a personal venture to help improve workflows at biotechs.
